Never really much cared for the Smurfs, so this if I saw this new ad, I'd probably have laughed my behind off.
Is it me, or is the UNICEF Belgium spokesperson's admission to the need to shock their target audience with cartoon violence because "...the public is not easily motivated to do things for humanitarian causes and certainly not when it involved Africa or children in war" just a bit ironic? Guess it isn't just the Americans who are stingy when it comes to aid to faraway (and not so faraway) foreign lands.
Wednesday, October 12, 2005
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